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Quality Assurance Analyst

Full Time @ReachLocal India Email Job

Job Detail

  • Job ID 380721
  • Experience 4 Years
  • Qualifications Degree Bachelor

Job Description

About ReachLocal:
REACHLOCAL India is a renowned digital marketing operations company providing digital solutions
to small and medium-size advertisers and is dedicated to helping businesses maximize their online
potential and connect with their target audiences. With a rich history in digital advertising,
REACHLOCAL India specializes in creating and implementing data-driven strategies that enhance
online visibility, drive website traffic, and boost conversions for businesses of all sizes. The
company’s operations are located in the United States, United Kingdom, Canada, Australia, New
Zealand and India. With our consistent efforts to provide the best value to our advertisers, our
India team has grown from less than 10 people in 2006 to 700+ employees in 2023. Company URL:
www.reachlocal.com; www.reachlocalndia.com
We are part of Gannett – USA Today Network, which is one of the largest-selling newspapers in
North America. REACHLOCAL India specializes in two major areas: Print and Digital advertising.
Graphics, imaging, pagination, and layout of print advertisements. In terms of digital advertising,
we provide SEM, SEO, and social media advertising.
Eligibility Criteria:
• Minimum 5 Years’ experience in managing SEM/PPC & SMM campaigns
• Google AdWords & Yahoo Bing Certified
• Any Graduate (Bachelor’s degree in Marketing, Commerce, Economics,
Business or Accounting)
Role & Responsibilities:
• Capable of interpreting data and making actionable recommendations to improve campaign
performance
• Candidate must be flexible and able to multitask across a variety of job duties
• Work closely with Quality Managers to execute quality audits and continuous improvement
plans
• Ability to prioritize QA efforts to ensure 100% focus on client campaign performance and drive
long-term retention of client base
• Identify best practices of top-performing campaigns which can be incorporated in nonperforming campaigns
• Achieve daily review targets with accuracy and meet the defined SLAs
• Give constructive feedback on errors marked and suggest ways of improvement
• Work closely with Sales team, client strategy, digital marketing & other team across the
organization
• Robust knowledge of ad management, billing, workflow management & analytics platforms
• Participate and contribute to Stateside calls, operational team meets & training sessions
• Document, articulate & track QA efforts to ensure consistency and accuracy
Key Skills:
• Thorough knowledge of digital marketing products
• Should have adaptability/ability to multitask competencies
• Strong English communication (both verbal and written)
• Maintain a sense of urgency with all assignments
• Good MS Office presentation skills & reporting
• Focused and detail-oriented
• Ability to pass on feedback
• Analytical Thinking & Problem-Solving ability
• Critical thinking ability to understand root cause of issues
Perks and Benefits:
• Meal coupons, Mediclaim, Term Insurance, and Centralized Transport Facility.
Location: Goregaon East, Mumbai – India
Schedule: Full-Time
Shift Timing: 2:30 pm – 11:30 pm (Mon to Fri + 1 Saturday /month working)

 

Required skills

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